Duration
Mode
Level
Theme : Big Brains + Big Reach = Smart Content
Hands-On Challenge : Launch a mini campaign for a Gen Z brand collab (your dream client? )
Theme : You + Tech = Magic
Hands-On Challenge : Design your own AR filter or voice – first content for Alexa/Spotify.
Theme : Read the room. Then own it.
Hands-On Challenge : Hack the TikTok algorithm with data → Make it trend.
Theme : Short, scrollable, unforgettable
Hands-On Challenge : Film, edit & post a 60-sec story that gets shared (and maybe goes viral).
Theme : Grow your tribe, not just your reach.
Hands-On Challenge : Simulate a viral moment, then manage the community reaction.
Theme : Global mindset. Local flavor.
Hands-On Challenge : Create a multi-language content rollout for a social impact cause.
Alpine Swiss Business School
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